Issue - meetings

Councillor David Healey introduced the draft Communication & Engagement Plan for the Climate Change Programme to agree the approach for engaging with the public and in particular, young people.  He welcomed the recent appointment of Ben Turpin as project officer in the Climate Change team.

The Programme Manager for Climate Change and Carbon Reduction shared a presentation on the draft Plan which detailed its purpose, guiding principles and compliance with Equality, Inclusion and Welsh Language standards.  Different stakeholder groups and engagement levels were identified and activities would be monitored by the Climate Change team with accompanying evolving action plans to underpin the success of the programme.

The Committee was invited to suggest further activities under the following headings, in addition to those outlined in the presentation.

Advocacy and Engagement

Councillor Chrissy Gee referred to a previous door-to-door exercise which had proved successful in encouraging more residents to recycle.

Councillor David Healey said that target areas should be identified where it would be desirable for residents to change behaviour.  Whilst information was available on the website, he felt that the message could be delivered in a more accessible way through cartoon-style graphics that could have a wider appeal.  He also commented on the previous practice of distributing key messages within Council Tax correspondence.

The importance of public engagement was acknowledged by Councillor Bernie Attridge who suggested that the Communications team could be involved in supporting community events, visiting schools etc, to reach residents who did not access the Council’s website.

Councillor Mared Eastwood suggested pre-written articles and sound-bites that Members could upload to their webpages/newsletters to spread a consistent message.  She also suggested a celebration board to promote achievements in carbon reduction.

It was suggested by Councillor Steve Copple that Town and Community Councils could assist in spreading key messages and that nominated Climate Change ‘champions’ at local level could help with publicity at schools and events.

After speaking about steps he had taken to measure his own recycling rate, Councillor Allan Marshall asked whether it was feasible to publish real-time data on the website to show areas of good and poor performance.

Councillor Ian Hodge said that a forthcoming litter-picking exercise in his area would help to engage with younger people and raise awareness of environmental issues.  He supported the use of posters to highlight environmental initiatives, provided they were kept up-to-date to maintain interest, and suggested the creation of a cartoon-style Flintshire recycling mascot.

Councillor Dan Rose stressed the importance of quoting statistics to reinforce key messages, as demonstrated in the open space management presentation shared at the workshop in January.  He said that publishing area recycling data could be problematic due to the varying demographics and suggested that the Council could engage with current partners such as Bionet on local events.

Councillor Carolyn Preece agreed with the need for consistent and concise messages spanning all climate control issues.  In respect of events, she suggested engagement with social media groups such as Mold Plastic Reduction and Eco representatives of primary  ...  view the full minutes text for item 4